Vladimir started Ubervu, a social media monitoring tool, in 2007 and grew it to 100s of customers with big names including Disney & Fujitsu. He sold it to Hootsuite in 2013 and stayed there for 3 years. He is now building Deepstash.

What’s in this episode?

1) How to sustain the culture across 3 offices in Boston, London, and Bucharest

2) The exit process and why Vladimir stay at Hootsuite for 4 years?

3) Evolution of SaaS metrics and playbook over the past decade

4) Why did Vladimir bring in a professional CEO after launching the US office?

5) Vladimir’s new adventure, Deepstash